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	<title>LOHAD - random rumblings on marketing and more</title>
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	<link>http://www.ckpcreative.com/blog</link>
	<description>random rumblings on marketing and more</description>
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		<title>Are You Helping People On Twitter?</title>
		<link>http://www.ckpcreative.com/blog/?p=10030</link>
		<comments>http://www.ckpcreative.com/blog/?p=10030#comments</comments>
		<pubDate>Thu, 17 May 2012 18:00:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Internet Stuff]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.ckpcreative.com/blog/?p=10030</guid>
		<description><![CDATA[The other day I linked to 11 ways you may be annoying people on Twitter. Today, Brian Solis offers 9 ways to improve your Twitter content. Now that you&#8217;ve read them both, your Twitter feed should be stellar. Go get &#8216;em.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone" src="http://www.lohad.com/wp-content/2009/10/twitterbirds.jpg" alt="" width="400" height="168" /></p>
<p><a href="http://www.ckpcreative.com/blog/?p=10022" target="_blank">The other day</a> I linked to 11 ways you may be annoying people on Twitter. Today, Brian Solis offers <a href="http://www.briansolis.com/2012/05/9-ways-to-improve-the-signal-to-noise-ratio-on-twitter/" target="_blank">9 ways to improve your Twitter content</a>.</p>
<p>Now that you&#8217;ve read them both, your Twitter feed should be stellar. Go get &#8216;em.</p>
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		<title>Watch It Wednesday</title>
		<link>http://www.ckpcreative.com/blog/?p=10026</link>
		<comments>http://www.ckpcreative.com/blog/?p=10026#comments</comments>
		<pubDate>Wed, 16 May 2012 17:32:24 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[This 'n' That]]></category>

		<guid isPermaLink="false">http://www.ckpcreative.com/blog/?p=10026</guid>
		<description><![CDATA[American Pop is a generally underrated piece of animation that was ahead of its time when it was released in 1981. It attempts, with more success than you might expect, to cram nearly a century of American music history and context into 96 minutes. Here&#8217;s the trailer.]]></description>
			<content:encoded><![CDATA[<p><iframe src="http://www.youtube.com/embed/6-UCLiQ5EdQ" frameborder="0" width="450" height="335"></iframe></p>
<p><a href="http://www.imdb.com/title/tt0082009/" target="_blank">American Pop</a> is a generally underrated piece of animation that was ahead of its time when it was released in 1981. It attempts, with more success than you might expect, to cram nearly a century of American music history and context into 96 minutes. Here&#8217;s the trailer.</p>
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		<title>Are You Annoying People On Twitter?</title>
		<link>http://www.ckpcreative.com/blog/?p=10022</link>
		<comments>http://www.ckpcreative.com/blog/?p=10022#comments</comments>
		<pubDate>Tue, 15 May 2012 22:14:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Internet Stuff]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.ckpcreative.com/blog/?p=10022</guid>
		<description><![CDATA[Not sure? Here are 11 ways to figure it out.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone" src="http://www.ckpcreative.com/blog/wp-content/2011/11/failwhale.jpg" alt="" width="450" height="256" /></p>
<p>Not sure? <a href="http://www.buzzfeed.com/katieheaney/11-ways-youre-annoying-on-twitter" target="_blank">Here are 11 ways to figure it out</a>.</p>
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		<title>Mashable&#8217;s Weekend Recaps</title>
		<link>http://www.ckpcreative.com/blog/?p=10018</link>
		<comments>http://www.ckpcreative.com/blog/?p=10018#comments</comments>
		<pubDate>Mon, 14 May 2012 18:36:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Internet Stuff]]></category>
		<category><![CDATA[Marketing Takeaways]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.ckpcreative.com/blog/?p=10018</guid>
		<description><![CDATA[Mashable likes to present weekend recaps like this one, which presents 40 stories you might have missed. So here&#8217;s my (rhetorical) question to Mashable: Why? Seriously. It&#8217;s Monday morning, I&#8217;m gearing up for the week, I have a ton of stuff to do &#8212; I can&#8217;t ever imagine having the time to read through 40 [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone" src="http://www.lohad.com/wp-content/2009/08/tzmeredith2.jpg" alt="" width="400" height="278" /></p>
<p>Mashable likes to present <a href="http://mashable.com/2012/05/14/weekend-recap-54/" target="_blank">weekend recaps like this one</a>, which presents 40 stories you might have missed.</p>
<p>So here&#8217;s my (rhetorical) question to Mashable: Why?</p>
<p>Seriously. It&#8217;s Monday morning, I&#8217;m gearing up for the week, I have a ton of stuff to do &#8212; I can&#8217;t ever imagine having the time to read through 40 articles. Instead of dumping 40 articles in my lap, how about giving me the executive summary so I don&#8217;t have to read them all?</p>
<p>Links I got. The Mashable recap is just one more drop shooting out of the information firehose. What I really need is topline information to help me make sense of it all.</p>
<p>Just saying.</p>
<p><strong>Takeaway for marketers:</strong> Are you adding to the problem or helping to solve it?</p>
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		<title>Happy Mother&#8217;s Day</title>
		<link>http://www.ckpcreative.com/blog/?p=10015</link>
		<comments>http://www.ckpcreative.com/blog/?p=10015#comments</comments>
		<pubDate>Sun, 13 May 2012 12:33:19 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[This 'n' That]]></category>

		<guid isPermaLink="false">http://www.ckpcreative.com/blog/?p=10015</guid>
		<description><![CDATA[Here are 11 quotes for the day, courtesy of Psychology Today, including this one from Washington Irving: &#8220;A mother is the truest friend we have, when trials, heavy and sudden, fall upon us; when adversity takes the place of prosperity; when friends who rejoice with us in our sunshine, desert us when troubles thicken around [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone" src="http://www.lohad.com/wp-content/2009/05/mom2.jpg" alt="" width="400" height="255" /></p>
<p><a href="http://www.psychologytoday.com/blog/the-mindful-self-express/201105/the-11-best-mothers-day-quotes" target="_blank">Here are 11 quotes for the day</a>, courtesy of Psychology Today, including this one from Washington Irving:</p>
<p>&#8220;A mother is the truest friend we have, when trials, heavy and sudden, fall upon us; when adversity takes the place of prosperity; when friends who rejoice with us in our sunshine, desert us when troubles thicken around us, still will she cling to us, and endeavor by her kind precepts and counsels to dissipate the clouds of darkness, and cause peace to return to our hearts.&#8221;</p>
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		<title>Social Media Linkapalooza</title>
		<link>http://www.ckpcreative.com/blog/?p=10009</link>
		<comments>http://www.ckpcreative.com/blog/?p=10009#comments</comments>
		<pubDate>Sat, 12 May 2012 12:40:23 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Internet Stuff]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.ckpcreative.com/blog/?p=10009</guid>
		<description><![CDATA[The following list of links crossed my screen this week. It was collectively titled &#8220;Social Media Resources and Best Practices.&#8221; It&#8217;s not the ultimate be-all and end-all list of social media resources, but it&#8217;s a damn good collection of links and a great place to start if you&#8217;re new to social media. Please to enjoy: [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.ckpcreative.com/blog/wp-content/2012/05/links.jpg"><img class="alignnone size-full wp-image-10012" title="links" src="http://www.ckpcreative.com/blog/wp-content/2012/05/links.jpg" alt="" width="400" height="300" /></a></p>
<p>The following list of links crossed my screen this week. It was collectively titled &#8220;Social Media Resources and Best Practices.&#8221; It&#8217;s not the ultimate be-all and end-all list of social media resources, but it&#8217;s a damn good collection of links and a great place to start if you&#8217;re new to social media. Please to enjoy:</p>
<p>Facebook</p>
<p><a href="http://mashable.com/guidebook/facebook/" target="_blank">The Facebook Guidebook</a><br />
<a href="https://www.facebook.com/business" target="_blank">Facebook for Businesses</a><br />
<a href="http://socialmediatoday.com/bemmu/324463/getting-fans-notice-your-facebook-page-posts?utm_source=feedburner&amp;utm_medium=email&amp;utm_campaign=Social+Media+Today+%28all+posts%29" target="_blank">Getting Fans to Notice Your Facebook Page Posts</a><br />
<a href="http://www.insidefacebook.com/2011/07/20/facebook-pages-invite-friends/?utm_source=feedburner&amp;utm_medium=email&amp;utm_campaign=Feed%3A+InsideFacebook+%28Inside+Facebook%29" target="_blank">How Facebook Pages Can use &#8220;Invite Friends&#8221; To Gain Fans</a><br />
<a href="http://www.huffingtonpost.com/anne-hill/make-the-most-of-your-fac_b_909113.html" target="_blank">Make the Most of Your Facebook Business Page</a><br />
<a href="http://mashable.com/2011/12/14/eyetracking-facebook-brand-pages/" target="_blank">Here’s What People Look at on Facebook Brand Pages</a></p>
<p>Twitter</p>
<p><a href="http://mashable.com/guidebook/twitter/" target="_blank">The Twitter Guide Book</a><br />
<a href="http://business.twitter.com/basics/best-practices" target="_blank">Twitter Business Best Practices</a><br />
<a href="http://www.huffingtonpost.com/2011/03/31/quick-twitter-tips-a-twitter-guide-for-beginners_n_843351.html" target="_blank">Quick Twitter Tips: A Twitter Guide for Beginners</a><br />
<a href="http://socialmediatoday.com/pammoore/305628/10-tips-get-twitter-conversation-started" target="_blank">Ten Tips to get the Twitter Conversation Started</a></p>
<p>Foursquare</p>
<p><a href="https://foursquare.com/business/" target="_blank">Foursquare for Business</a><br />
<a href="http://socialmediatoday.com/centralpawebster/318212/why-you-should-check-out-foursquare-check-ins?utm_source=feedburner&amp;utm_medium=email&amp;utm_campaign=Social+Media+Today+%28all+posts%29" target="_blank">Why You Should Check Out the Foursquare Check-Ins</a><br />
<a href="http://www.adweek.com/news/advertising-branding/why-geolocation-app-users-matter-marketers-136950" target="_blank">Why Geolocation App Users Matter to Marketers</a></p>
<p>YouTube</p>
<p><a href="http://www.youtube.com/nonprofits" target="_blank">YouTube for Nonprofits</a><br />
<a href="http://www.diosacommunications.com/youtubebestpractices.htm" target="_blank">YouTube Best Practices for Nonprofit Organizations</a><br />
<a href="http://socialmediatoday.com/nicola-ziady/308997/5-tips-socialize-your-online-videos" target="_blank">Five Tips to Socialize Your Online Videos</a></p>
<p>Flickr</p>
<p><a href="http://www.flickr.com/tour/" target="_blank">Flickr Tour</a><br />
<a href="http://prdaily.com/socialmedia/Articles/8998.aspx" target="_blank">The Forgotten Social Network: Six Reasons Your Campaign Should Include Flickr</a></p>
<p>Pinterest</p>
<p><a href="http://mashable.com/2011/12/26/pinterest-beginners-guide/" target="_blank">Pinterest: A Beginner’s Guide to the Hot New Social Network</a><br />
<a href="http://spinsucks.com/social-media/three-ways-to-use-pinterest-for-business/" target="_blank">Three Ways to Use Pinterest for Business</a><br />
<a href="http://www.johnhaydon.com/2012/01/12-ways-use-pinterest-for-your-nonprofit/" target="_blank">12 Ways to use Pinterest for Your Nonprofit</a></p>
<p>Tumblr</p>
<p><a href="http://www.webmonkey.com/2010/02/get_started_with_tumblr/" target="_blank">Get Started with Tumblr</a><br />
<a href="http://mashable.com/2011/08/17/tumblr-marketing-guide/" target="_blank">How to Build Your Brand on Tumblr</a></p>
<p>WordPress</p>
<p><a href="http://codex.wordpress.org/New_To_WordPress_-_Where_to_Start" target="_blank">New to WordPress – Where to Start</a></p>
<p>LinkedIn</p>
<p><a href="http://socialmediatoday.com/ralphkooi/322044/10-linkedin-traffic-secrets-exposed" target="_blank">Ten LinkedIn Traffic Secrets Exposed</a></p>
<p>General Social Media Resources</p>
<p><a href="http://www.casefoundation.org/topic/social-media/social-media-101" target="_blank">The Case Foundation – Social Media 101</a><br />
<a href="http://socialmediatoday.com/christinainge/314307/six-tips-effective-online-community?utm_source=feedburner&amp;utm_medium=email&amp;utm_campaign=Social+Media+Today+%28all+posts%29" target="_blank">Six Tips for an Effective Online Community</a><br />
<a href="http://socialmediatoday.com/debraellis/317544/secret-social-media-success" target="_blank">The Secret to Social Media Success</a><br />
<a href="http://www.marketo.com/library/Social-Media-Plan-Template.pdf" target="_blank">Sample Social Media Tactical Plan</a><br />
<a href="http://socialmedia.policytool.net/" target="_blank">Social Media Policy Tool</a><br />
<a href="http://www.marketingsherpa.com/article.php?ident=32066" target="_blank">Case Study – Cleveland Indians Cater to Influencers to Increase Sales 174%</a><br />
<a href="http://mashable.com/2011/08/11/museums-digital/" target="_blank">Five Ways Museums are Reaching Digital Audiences</a><br />
<a href="http://www.nonprofitmarketingblog.com/site/4_reasons_why_you_should_build_a_narrative_organization/" target="_blank">Four Reasons Why You Should Build a Narrative Organization</a><br />
<a href="http://blog.ogilvypr.com/2011/04/qr-code-best-practices-for-gov-20/" target="_blank">QR Code Best Practices</a><br />
<a href="http://www.focus.com/fyi/real-cost-social-media/" target="_blank">The Real Cost of Social Media</a><br />
<a href="http://www.connectioncafe.com/posts/2011/11-november/50-social-media-content-ideas.html" target="_blank">50 Social Media Content Ideas</a></p>
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		<title>Quote o&#8217; the Day</title>
		<link>http://www.ckpcreative.com/blog/?p=10007</link>
		<comments>http://www.ckpcreative.com/blog/?p=10007#comments</comments>
		<pubDate>Fri, 11 May 2012 18:56:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Quotes o' the Day]]></category>

		<guid isPermaLink="false">http://www.ckpcreative.com/blog/?p=10007</guid>
		<description><![CDATA[&#8220;Be miserable. Or motivate yourself. Whatever has to be done, it&#8217;s always your choice.&#8221; &#8212;Dr. Wayne Dyer]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone" src="http://www.ckpcreative.com/lohad/img/waynedyer.jpg" alt="" width="200" height="200" /></p>
<p>&#8220;Be miserable. Or motivate yourself. Whatever has to be done, it&#8217;s always your choice.&#8221;<br />
&#8212;<a href="http://www.drwaynedyer.com/" target="_blank">Dr. Wayne Dyer</a></p>
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		<title>Six-Step SEO Audit</title>
		<link>http://www.ckpcreative.com/blog/?p=10003</link>
		<comments>http://www.ckpcreative.com/blog/?p=10003#comments</comments>
		<pubDate>Thu, 10 May 2012 22:43:51 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Internet Stuff]]></category>
		<category><![CDATA[Marketing Takeaways]]></category>

		<guid isPermaLink="false">http://www.ckpcreative.com/blog/?p=10003</guid>
		<description><![CDATA[Great post from HubSpot. Takeaway for marketers: Like Nike says, just do it.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone" src="http://ckpcreative.com/lohad/img/sherlock2.jpg" alt="" width="300" height="228" /></p>
<p><a href="http://blog.hubspot.com/blog/tabid/6307/bid/32777/The-6-Step-SEO-Audit-Every-Marketer-Should-Conduct.aspx" target="_blank">Great post from HubSpot</a>.</p>
<p><strong>Takeaway for marketers:</strong> Like Nike says, just do it.</p>
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		<title>Watch It Wednesday</title>
		<link>http://www.ckpcreative.com/blog/?p=10001</link>
		<comments>http://www.ckpcreative.com/blog/?p=10001#comments</comments>
		<pubDate>Wed, 09 May 2012 16:43:07 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[This 'n' That]]></category>

		<guid isPermaLink="false">http://www.ckpcreative.com/blog/?p=10001</guid>
		<description><![CDATA[Yeah, some days you feel exactly like this. Like today, only I wish it were my laptop, not an old-school printer. Grrrrrr.]]></description>
			<content:encoded><![CDATA[<p><iframe width="450" height="259" src="http://www.youtube.com/embed/g_hF_RhD-xE" frameborder="0" allowfullscreen></iframe></p>
<p>Yeah, some days you feel exactly like this. Like today, only I wish it were my laptop, not an old-school printer. Grrrrrr.</p>
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		<title>True Tales of Punctuation Horror</title>
		<link>http://www.ckpcreative.com/blog/?p=9991</link>
		<comments>http://www.ckpcreative.com/blog/?p=9991#comments</comments>
		<pubDate>Tue, 08 May 2012 13:55:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Rants 'n' Such]]></category>
		<category><![CDATA[This 'n' That]]></category>

		<guid isPermaLink="false">http://www.ckpcreative.com/blog/?p=9991</guid>
		<description><![CDATA[I&#8217;m not making this up. I promise. As any writer or editor worth his or her stylebook understands, the phrase &#8220;third party&#8221; is sometimes used as a noun and sometimes used as a compound adjective. Noun: &#8220;That website is owned by a third party.&#8221; Compound adjective: &#8220;That there is a third-party website.&#8221; About as simple [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.ckpcreative.com/blog/wp-content/2012/05/preacher.jpg"><img class="alignnone size-full wp-image-9997" title="preacher" src="http://www.ckpcreative.com/blog/wp-content/2012/05/preacher.jpg" alt="" /></a></p>
<p>I&#8217;m not making this up. I promise.</p>
<p>As any writer or editor worth his or her stylebook understands, the phrase &#8220;third party&#8221; is sometimes used as a noun and sometimes used as a compound adjective.</p>
<p>Noun: &#8220;That website is owned by a third party.&#8221;</p>
<p>Compound adjective: &#8220;That there is a third-party website.&#8221;</p>
<p>About as simple as it gets, right?</p>
<p>With all due respect to my daughter, who is finishing up her first year at Villanova law school: not to lawyers, it&#8217;s not.</p>
<p>At least not to the lawyers who reviewed the following text:</p>
<p><em>You are going to a third<span style="text-decoration: line-through;">-</span>party website that [company redacted] does not control. The website is governed by the third party’s posted privacy policy and terms of use, and the third party is solely responsible for the content, offerings and level of security presented on its website.</em></p>
<p>The lawyers called for the removal of the hyphen in the first sentence.</p>
<p>The writer responded with this: &#8220;We&#8217;d prefer to abide by the grammatical rule of using a hyphen when two essentially separate words are modifying a noun.&#8221;</p>
<p>The lawyer responded: &#8220;No objection to leaving the hyphen, but then add the hyphen to all the &#8216;third party&#8217; references that did not have the hyphen.&#8221;</p>
<p>This is the sort of thing that helps give lawyers a bad name.</p>
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