To get the word out on their May 2007 redesign and relaunch, Promo magazine has developed the Promo Marketers’ Challenge (registration required) which is (a) challenging, (b) viral, (c) addicting, (d) all of the above.

The answer is (d) — and it took me only 19 games to crack the top 10 rankings. Nyaaaah! (But someone needs to tell these people that it’s the New York Times, not the Post, whose slogan is, “All the News That’s Fit To Print.”)

APRIL 9 UPDATE: I did. They’re fixing it. Now you should be able to get that perfect score of 45,000, right?

FURTHER UPDATE: The Challenge has evidently been removed from the Web. Damn. Now you’ll never achieve perfection.

This entry was posted on Saturday, April 7th, 2007 at 6:00 am and is filed under Internet Stuff, Marketing Stuff.