The next season of 24 will be notable for more than casting a woman as President: As the Washington Post reports, “the seventh season of ’24’ will take steps to reduce and offset the carbon emissions from the show’s production, with the goal of having the season finale be entirely carbon-neutral.”

Takeaway for marketers: Thinking about a celebrity spokesman for your brand? Maybe that celebrity spokesman should be Mother Earth.

Inc.com reports on a new survey by Salary.com that concludes the average employee wastes two hours a day at work, with younger employees slacking off more than older workers.

The Weekly World News is folding.

The New York Times recently ran this pretty good story about the tabloid, the last issue of which is slated to be August 27. Word is that the WWN Web site will continue to exist, but the colorful tabloid racks won’t be the same without the blatantly outrageous and defiantly black-and-white publication.

For a coupla bucks, “The World’s Only Reliable Newspaper” provided more laughs per issue than the average sitcom or comedy film. How can you not want to read cover stories like “Hillary Clinton Adopts Alien Baby,” “Garden Of Eden Found! (Original Apple Recovered)” and “200-Woman Harem To Be Sold On eBay”?

My favorite WWN memory occurred last summer. On the way to a West Virginia kayaking adventure, my son and I took a detour to visit Lost World Caverns in Lewisburg. What a thrill to discover  that it was the very cave in which Bat Boy was found!

Rest in peace, Weekly World News … at least until the space aliens resurrect you.

“The way to get started is to quit talking and begin doing.”
—Walt Disney

TechCrunch alerts us to the purchase of Club Penguin by Disney. The price: $350 million cash, plus up to another $350 million based on performance metrics.

Here’s the letter from the Club Penguin founders posted on their site, and assuming the sentiments expressed there are observed in the next few years, it’s very likely a smart move for both sides.