Here’s a snazzy infographic all about the ROI of social media. Appropriately, it’s headlined “Unmeasurable Success.”

In this case, the “they” is Microsoft and the social network is so.cl. Fast Company reports.

Well, the Facebook IPO has come and gone and the planet is still revolving on its axis. The media freaked out about it, maybe because Facebook is now worth more than McDonald’s, which makes me wonder about the expectations of those who said the IPO didn’t live up to the hype and failed to sizzle.  Mashable tells us who got rich and Silicon Alley Insider introduces us to 10 new billionaires. The Atlantic does a post-mortem.

Meanwhile, this morning finds college kids posting gazillions of Friday-night party photos and no one is clicking on ads.

The other day I linked to 11 ways you may be annoying people on Twitter. Today, Brian Solis offers 9 ways to improve your Twitter content.

Now that you’ve read them both, your Twitter feed should be stellar. Go get ’em.

Not sure? Here are 11 ways to figure it out.