There’s been a lot of chatter this week about all the new Facebook features and changes being implemented and on the way, all of which begs a few questions:

1. Why do people seem to get more outraged about Facebook changing the way their Wall looks than they do about what’s happening in the global economy right now?

2. Why do people expect that Facebook won’t change?

3. Why do marketers expend so much effort on getting their messages out on Facebook without taking into account that the way those messages get communicated could radically change without notice?

4. Why are people scrambling and expending energy and pixels to get the new Facebook timeline now? Is digital status really that important to them?

I guess I know the answers to these questions, but it’s kind of depressing to think about them too much.

With everyone cranky today about the Facebook facelift, let’s watch an ABC News report about the outrage generated by changes to the ubiquitous social network … three years ago.

Wow.

To me the creepiest part of this article on Social Beat isn’t that marketers need to be reminded not to be creepy on social media, but that this article is being published in 2011. Any marketer who hasn’t internalized these rules as instinct by now needs to think about finding another line of work.

Pam Moore posts 50 signs of social media addiction over on Social Media Today. If you find most of them apply to you, you might want to consider a recovery program. I suspect it may not be long before we see the 12 steps of Social Media Addicts Anonymous.

1. We admitted we were powerless over social media — that our lives had become unmanageable.
2. Came to believe that an offline Power greater than ourselves could restore us to sanity.
3. Made a decision to log off from our computers and turn our will and our lives over to the care of God as we understood Him.
4. Made a searching and fearless moral inventory of our offline selves.
5. Admitted to God, to ourselves and to another human being the exact nature of our social media wrongs.
6. Were entirely ready to have God remove all these social media-inspired defects of character.
7. Humbly asked Him to remove our shortcomings.
8. Made a list of all persons we had harmed through social media, and became willing to make amends to them all — but not by sending email, a tweet, or posting on their Facebook walls.
9. Made direct amends to such people offline wherever possible, except when to do so would injure them or others.
10. Continued to take personal inventory about the nature of our online lives and when we were wrong promptly admitted it.
11. Sought through prayer and meditation to improve our conscious contact with God (rather than our improve our ability to manage multiple social media accounts) as we understood Him, praying only for knowledge of His will for us and the power to carry that out.
12. Having had a spiritual awakening as the result of these steps, we tried to carry this message to social media users, and to practice these principles in all our offline affairs.